Founded by Michelle Calloway in 2020, Lulah Films is an independent female-led production company based in Jacksonville, Florida, committed to character-driven storytelling rooted in place, identity, and the human condition.

Michelle Calloway is a writer, producer, and professional working actor born in Waterloo, Iowa. She studied photography at Columbia College Chicago before moving to Los Angeles to work in film and television production. She eventually settled in Jacksonville, where the city's overlooked landscapes and underrepresented stories became the foundation of her creative practice. She picked up a camera at eight years old. Her writing and filmmaking is the continuation of that original study — to understand other people, and through them, herself.

Since founding Lulah Films, she has written, produced, and performed in three independently financed short films. Belle Isle — named after the iconic Detroit park and shot entirely in Jacksonville as an ode to her Midwest roots — earned a Platinum Award for Best Experimental Short at the Independent Shorts Awards and screened at festivals across three continents, including Venice Shorts, the Brooklyn International Short Festival, and the Byron Bay International Film Festival. Her most recent film, Tallulah Park, earned her Best Actress at the 7th Annual Independent Shorts Awards at Regal LA Live in Los Angeles.

Her debut feature film, Blue Healer, is currently in pre-production. A narrative drama set in Jacksonville and based on real events, it is the project that everything else has been building toward.

Lulah Films has received grant support from the City of Jacksonville, the Cultural Council of Greater Jacksonville, Film Florida, Art Ventures, and Community First Foundation. Michelle is the creator of INDIEJAX, an independent filmmaker screening series produced in partnership with the City of Jacksonville Film and Television Office and the Museum of Contemporary Art Jacksonville. She is a member of the Sundance Collab and Collab Writer's Café, and is a professional working actor represented in Jacksonville, Tampa, and the Midwest.